The Union of Local Youth Councils in Finland (Nuva)
The Union of Local Youth Councils in Finland (Nuva ry) is an expert in youth participation, advocating for young people’s opportunities to influence and act within society. Nuva represents the interests of youth in decision-making and trains young people to be influencers. When Nuva sought a visual identity and website redesign, the goal was to reflect its youthful, fresh, and modern values.
We designed a comprehensive visual identity for Nuva, including the logo, colors, typography, graphic elements, and small “stickers” to be used in various communication materials. The logo design was crucial in creating something simple yet distinctive, capable of being adapted into various formats – even into earrings. The logo had to stand out, yet remain easily recognizable and scalable for different uses.
We built the website from scratch, keeping accessibility and responsiveness in mind. The site needed to be clear and user-friendly while maintaining the youthful energy that is central to the brand. The interface is simple and modern, working seamlessly across all devices.
Working with Muuks was easy and pleasant. We received ample support for creating and entering content, and the technical implementation was carried out according to our wishes. At the end of the project, we launched a stunning website we can truly be proud of!
– Silja Aunola, The Union of Local Youth Councils in Finland
