Finnish Association of HVAC Technical Contractors

LVI Technical Contractors Association is an industry and employer organization in the plumbing and HVAC installation field, overseeing its members’ interests in the labor market and business policy matters. Our task was to execute a comprehensive visual identity overhaul for the association, which had undergone significant changes in personnel and operational approaches.

With a keen focus on the redefined values, vision, mission, and the desired brand image, we crafted and executed a fresh, modern identity. The emblem incorporates elements symbolizing the essence of heat, water, and air, a thematic resonance carried through the materials.

The revamp encompassed various needs of the association, spanning from the logo, color palette, typography, photography, and infographic styles to presentation materials, a roll-up banner, and business card templates. Our ultimate goal was to fashion an identity not only tailored to current requisites but also honoring the association’s centenary journey, establishing a robust foundation for the forthcoming century.

Muuks revamped our visual identity, and we are extremely pleased with the outcome. Collaborating with Marja was seamless: the project progressed clearly and on schedule. Marja perfectly captured our aspirations and delivered a new identity that is fresh, modern, and aligns with our renewed approach.
– Pipsa Hiltunen, Communications Manager, LVI Technical Contractors Association –