Citizen Forum
Citizen Forum (Kansalaisareena) is a Finnish organization that promotes volunteering and the interests of all volunteers and organisations offering voluntary opportunities in Finland. The organization sought to renew its visual identity, as its website and social media channels had become visually inconsistent and the overall look was perceived as outdated. The goal was to create a unified visual language that could be easily and comprehensively applied across all communication platforms.
We designed a modern and professional visual identity for Kansalaisareena that is also inviting and approachable. The new identity includes a logo, color palette, typography, and graphic elements that make it easy to create consistent materials for various channels. The logo was updated by using the previous one as a base and bringing it visually into the present day. Accessibility and usability were at the core of the new website design.
The result is a cohesive visual identity and website that reflect Citizen Forum’s values and help make volunteering more visible and appreciated.
Collaboration with Muuks went smoothly and followed the agreed timelines. Muuks delivered the new visual identity and website exactly as we had hoped — with a confident vision, yet with great flexibility.
– Liisa Kontunen, Kansalaisareena
